Partner – Corporate Affairs & Communication

Roche Corporate Positioning and Strategy

• Develop a strategic communications plan to inform, engage and align stakeholders (internal and external) highlighting Roche India’s Vision and strategic priorities
• Position Roche as an enabling partner in India’s Healthcare Transformation Journey amongst key stakeholders including patients, policy makers, patient groups etc.
• Partner with COEs and build Roche Value Proposition to enhance the impact of new product launches in the country
• Provide strategic counsel and oversight to business partners for external engagements.

Digital Strategy

• Develop and Implement an integrated Digital Communications and Insights strategy
• Lead content strategy to ensure that content is compelling to the audience, on-brand and optimized for all uses and channels.
• Identify opportunities in using latest technologies to build employee-centric communication experiences & content.
• Lead and track metrics and measurement

Reputation and Risk Management

• Anticipate and identify issues/ crisis that may have an impact on Roche reputation; take proactive steps to mitigate any risks
• Take steps to influence business environment in Roche’s favor
• Work closely with Regional and Global Teams on any reputation-related topics
• Update and influence Government policy and Industry dynamics

Media Management

• Increase Roche’s share of voice in the media and raise awareness around key issues impacting patients
• Sustained engagement with Media to increase visibility and relevance for Roche India among external stakeholders

Internal Communications

• Create a cohesive, internal communications program and editorial calendar to support understanding and adoption of Roche India Vision and strategic initiates
• Develop executive communications strategy for the ILT. Plan and execute leadership visibility activities that create connections and drive engagement, including the creation of mailers, videos, talking points and blogs
• Provide strategic oversight and work closely with other internal stakeholders (states, communities etc.) to ensure consistent messaging and experience for all colleagues.
• Leverage various platforms including visual storytelling as an effective medium for message dissemination
• CSR
• Design and develop sustainable CSR Programs aimed at strengthening our commitment to India and positively impact the communities Roche interacts with